Global Clinical Marketing Manager
Intuitive Surgical
Sunnyvale, CA
Full-time
Advertising / Marketing / Public Relations
Posted on January 23, 2019
Job: Marketing & New Business Development
Primary Location: United States-California-US-CA-Sunnyvale
Schedule: Full-time
Requisition ID: 190154
Description
Job Description:
Skill/Job Requirements:
We are an AA/EEO/Veterans/Disabled employer.
We will consider for employment qualified applicants with arrest and conviction records in accordance with fair chance laws.
Primary Location: United States-California-US-CA-Sunnyvale
Schedule: Full-time
Requisition ID: 190154
Description
Company Description:
Who is Intuitive Surgical? The numbers tell an amazing story. Learn more about our company.
Joining Intuitive Surgical means joining a team dedicated to using technology to benefit patients by improving surgical efficacy and decreasing surgical invasiveness, with patient safety as our highest priority.Job Description:
• Develop messaging and differentiated value proposition targeting Surgeons and care team for all products in the Intuitive Portfolio as well as for Enterprise Solutions ProgramQualifications
• Develop Surgeon facing marketing content and collateral which will be taken to market through all marketing engines.
• Build thought leadership and category defining messaging targeting surgeons and surgical staff.
• Enable sales with clinical content across the sales cycle.
• Enable regional marketing with content and assets required for executing local campaigns, events and webinars.
• Provide content and messaging required for all marketing communications including but not limited to social media, paid media, web, executive communications, email marketing etc.
• Inspire and inform surgeons and surgical staff about Intuitive, its products, solutions, functional and economic value propositions.
• Build surgeon references and evidence to be used in marketing and communications programs.
• Product Management of the clinical side of Intuitive Solutions Program
• Enable Surgeons to be strong evangelists of our products, solutions, technologies and brand
Skill/Job Requirements:
• MD plus MBA Degrees or Clinical Development Engineering Experience preferred or experience in clinical marketing
• Minimum 5 years of related experience
• Comprehensive understanding of surgeon persona's by specialty and their marketing touch points
• Thorough knowledge of Intuitive products and portfolio value proposition and messaging including Systems, Vision, Instruments and Accessories
• Awareness and knowledge of OR stakeholders and stakeholder interactions
• Deep understanding of different types of procedures, specialties that our product lines are used for.
• Ability to collaborate across various functions and within the larger marketing organization.
We are an AA/EEO/Veterans/Disabled employer.
We will consider for employment qualified applicants with arrest and conviction records in accordance with fair chance laws.